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Major Courses | Minor Courses
This four-year program is designed to prepare students professionally for careers in pharmaceutical, hospital, medical, and scientific sales, as well as for positions as manufacturer’s representatives.
The program is unique in its approach and design in that it is cross-disciplinary, combining biology, chemistry, information and business management, communications, liberal arts, and a summer internship. Each student’s curriculum is developed and tailored to her/his professional objectives.
Scientific and Medical Marketing Major
The course requirements are the same as those requirements for a Bachelor of Science in Biology except for the following courses which are NOT required: Senior Experiences (BIO 402 and BIO 403), General Physics I and II (PCS 201 and PCS 202), and Calculus I (MAT 152).
In addition to the traditional biology curriculum, the following courses are required:
| Required Courses - Scientific & Medical Marketing Major |
| Course # |
Description |
Credits |
| CM 220 |
Interpersonal Communications |
3 |
| CM 290 |
Professional Presentations |
3 |
| BSM 103 |
Business and Management |
3 |
| BSM 202 |
Business Communciation |
3 |
| BSM 301 |
Principles of Management |
3 |
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Scientific and Medical Marketing Minor
| Required Courses - Scientific & Medical Marketing Minor |
| Course # |
Description |
Credits |
| BSM 315 |
Retail Management |
3 |
| BSM 404 |
Consumer Behavior |
3 |
| BSM 461 |
Special Topics |
3 |
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